The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK ...

The three brands lead in advertising awareness gains in Hong Kong this month, with Taobao’s Double 11 campaign dominating ...

Let me start by saying that if anyone had told me six months ago that Applovin, a platform focused on app-based inventory, ...

We find out what it takes for rapidly growing independent media agency Atomic 212° to thrive in the evolving world of media ...

In accordance with latest findings, the deal will position the combined group to achieve a 15.5% global market share, with ...

Publicis Groupe's chief executive Arthur Sadoun has welcomed the announced Omnicom-IPG deal, saying it offers an opportunity ...

The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya ...

S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, ...

Check out the complete winners list from Campaign's final AOY 2024 event for Singapore and Malaysia, as well as several ...

We decode the new DNA at Dentsu Creative China which ended the year with an impressive award tally including Greater China ...

The creation of advertising's new superpower has sparked intense debate about the future of marketing services. Campaign ...

Between diving into Han Kang's novels and raiding her prized wine cellar, this pressure-loving creative director is turning ...