Meet 50 rising stars of Madison Avenue. They represent a variety of ... which urged white advertising professionals to rework their social platforms to help promote underrepresented talent.
According to Manning and Jacobs advertising is failing and not just in the sense of declining effectiveness or ROI. As they ...
With Schlesinger and fellow Critic John Kenneth Galbraith currently on duties remote from advertising, there is another man in Government whom Madison Avenue is becoming nervous about. He is the ...
The manufacturers of these goods are among the 127 clients of Olgivy & Mather, the Madison Avenue advertising agency which is perhaps best known as the originator of "soft sell" advertising.
If you've ever seen "Mad Men," you'll know that New York's Madison Avenue is the birthplace of modern advertising. That's where many of the most colorful and eye-catching brand mascots were ...
During the 1960s, a creative revolution took over the world of American advertising, ushering in an era of iconic ads such as Doyle Dane Bernbach s Think Small ad for Volkswagen. Hear about ...