Tim Cook is teasing a new Apple launch coming this week. The CEO kept his Monday X post brief with a simple caption saying, "this week," and a five-second clip. The post stirred up discussions on whether it's a new iPhone,

With the iPhone 16e now in the hands of customers, Apple reportedly plans to move on to its next product announcement in the coming days.

There have been plenty of rumors but now we’ve had it confirmed by Apple CEO Tim Cook: a new product is coming this week.