Girl Effect said in 2015 that 3.3 million people in Ethiopia listened to or watched a Yegna drama, talk show or film and the project had involved huge concerts, film screenings, thousands of ...

An all-female pop group dubbed Ethiopia’s Spice Girls has received another £5.2 million ... programme – Yegna branded media platform – which encompasses a radio drama and talk show ...

Yegna is a behaviour change radio drama, talk show, and music that champions the potential of Ethiopian girls. 'Yegna' means "ours" and is designed to speak to men and boys too - we want them to ...

Yegna, which aims to enhance the role of women through music and performance, was reportedly using some of the £5.2 million grant money to develop a radio drama. The money was part of £16 ...

"Through storylines that confront real-life issues such as early marriage, violence and barriers to education, the Yegna drama, music and talk show are challenging the way people think about girls ...

The members of Yegna perform in a radio drama and a talk show but we also go on roadshows in order to bring our messages to the Addis and Amhara regions and to meet with young women, men and their ...

Ethiopia-based multimedia brand Yegna was at the centre of a media storm after criticism from UK tabloids, but despite the noise, the band, talk-show, and drama has the ambitious aim of changing the ...

A video (above) by The Guardian showcases the significance of what Yegna, which means “ours” in Amharic, does through its music, radio shows and television drama, especially in the socio ...