Xiaomi has unveiled a new logo as part of an overhaul of its brand identity. However, the Chinese tech giant didn’t make any big changes to its old logo. It simply rounded off a few corners instead.

Xiaomi announces new brand identity, including new logo and typography change In addition to that, it changed the ‘Xiaomi’ typography, as you can see in an image shown below.

Xiaomi Mi 11 Pro, Mi 11 Ultra, Mi 11 Lite, and Mi Mix Fold. The new visual identity comes just after the release of a bunch of new flagships by the Chinese company.

Xiaomi has unveiled its new logo which is said to disrupt the traditional rules of brand logo usage of the past. The new logo adopts a softer, rounder contour on the corners of the previously ...

Unveiled by CEO Lei Jun, the new Redmi logo is a simple and minimalistic one - that simply says “Redmi by Xiaomi”, so its evident that Xiaomi will still be in charge of future Redmi Phones.

Xiaomi’s new logo – a ‘squircle’ instead of a square – might seem like an April Fool’s joke, but the Chinese smartphone giant isn’t the only brand that’s tried to overhaul its ...

The new Xiaomi logo is here and it brings a brand new “Alive” branding identity designed by Japanese graphic designer Kenya Hara. The big change in the new logo is its rounded edges.

On Thursday, Xiaomi unveiled a new logo for its sub-brand Redmi, a company specializing in affordable smartphones and consumer electronics in China. The red design symbolizes a daring spirit and ...

That may also go beyond just flowery words in marketing materials, as the Xiaomi 12 Ultra is now expected to have something that no other third-party smartphone has ever sported: Leica's logo.

Xiaomi says the privacy brand logo will be applied to its products and services in future, reflecting the importance of user privacy protection and a commitment to users.

Xiaomi’s CC teaser image doesn’t give much away, apart from the logo The new division is the result of Xiaomi’s acquisition of the smartphone business belonging to Meitu, a selfie app maker.