The Utah Hockey Club filed a trademark extension for the name Mammoth. A Deseret News poll found Utahns favor the name ...

The Utah Hockey Club logo, in what can be considered a savvy move made by the franchise, features a yeti face within a mountain backdrop, despite the name "Yeti" being dropped from consideration.

Notably, the logo for Utah Hockey Club features a yeti-like design. Utah Yeti(s) was widely considered the favorite for the permanent name, but the team opted not to pursue it after trademark ...

The Utah Hockey Club is nearing the end of its inaugural season and with that, a decision on what its permanent nickname will ...

The Utah Hockey Club's potential revised logo – the current one is a puck – appears to be a combination of a snow creature and the Wasatch mountains. Perhaps, it's what the Yeti logo could have looked ...

SALT LAKE CITY (AP) — The Utah Hockey ... name and logo will be unveiled ahead of Utah’s 2025-26 regular-season opener. Wasatch filled the finalist spot originally intended for Yeti.

When you come up with a name or logo for your brand ... decides to let go of Yeti or respond to the USPTO. The team is currently operating under the name “Utah Hockey Club” while they go ...

with Yeti being one of those. In a statement reported by ESPN, Utah president of hockey operations Chris Armstrong said the team had always intended to complete its first season as UHC.

Utah Hockey Club fans have been focused on one thing: team name voting. The team released a survey Wednesday, allowing fans to vote on the team’s name, logo and branding. On Thursday ...

A recent filing in the U.S. Patent and Trademark Office might indicate where Smith Entertainment Group is headed with a permanent name for the Utah Hockey Club. A lawyer handling the trademark ...

It had originally attempted to trademark the Utah Yeti, but due to ... but without a corresponding logo. The "Outlaws" did not get an extension. Although the Utah Hockey Club is technically ...