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Under Armour Releases WNBA Star Kelsey Plum's Mental Health Awareness Basketball Shoes for Women
Under Armour has kept WNBA star Kelsey Plum in eye-catching player edition (PE) shoes throughout the season, and now, the brand is giving her fans a chance to buy another one of her exclusive looks.
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Unrivaled Opportunity: How Under Armour, Skechers and More Sneaker Brands Can Capitalize on the Women's Basketball Movement
Moolah Kicks, a woman-led company, broke into the market in 2021 by offering performance basketball shoes solely for women. And Under Armour debuted its Breakthru franchise in 2020, sneakers that ...