"If that block letter C is there, people know that's UC Berkeley." University officials say the B is not their new logo. They say the B monogram is only intended for small spaces where the full ...

will meet Oski the Cal mascot, and participate in card stunts at sporting events, where hundreds of students hold up cards that collectively display the famous UC Berkeley logo.

Students and alumni said they felt vindicated the logo has gone the way of New Coke. "It's good that UC is listening to us," said Connor Landgraf, student body president at UC Berkeley.

As has been widely reported, UC recently sent a cease-and-desist letter to Cheatham Middle School demanding that it stop using the Bearcat logo on its ... to Find New Mascot" and "University ...