Stephen Curry‘s decision to sign with Under Armour in 2013 was a risky move, considering the brand was not as established in the basketball shoe market as competitors like Nike and Adidas.

For this year's Christmas matchup, NBA superstar Stephen Curry opted to wear a throwback - with updates - from his early days with Under Armour. Against the Los Angeles Lakers, the Golden State ...

Kobe Bryant quieted the crowd in the Nike Hyperdunk in 2008. Stephen Curry went nuclear in the Curry 12 in 2024. Under Armour and Curry Brand strategically planned the release of Curry's 12th ...

Best post-break TS% among players with 30+ minutes per game and a 25+ USG% (40 qualifiers, min 10 games): Jimmy Butler – 72.3 ( ) Nikola Jokic – 69.8 Joel Embiid – 67.5 Kawhi Leonard ...

Golden State Warriors point guard Stephen Curry has revolutionized the sport while winning four NBA Championships. Meanwhile, Under Armour has gone from an upstart challenger to a trusted brand ...

But that number will be a vast underestimate soon as Curry and Under Armour are "nearly locked" on a lifetime deal that would be worth more than $1 billion according to Matt Sullivan of Rolling ...

Golden State Warriors star Stephen Curry has signed a new long-term extension with Under Armour that will extend beyond his playing days and into his retirement. Although exact terms were not ...

Golden State Warriors star Stephen Curry has signed a new long-term extension with Under Armour that will extend beyond his playing days and into his retirement. Although exact terms were not ...

Warriors star Stephen Curry and Under Armour agreed to a long-term extension of their partnership, the company announced Thursday. Here’s what you need to know: Under Armour and Steph Curry have ...