Under Armour signed a long-term extension with Stephen Curry and made him president of the newly formed Curry Brand, housed ...

Stephen Curry reflects on his years-long relationship with Under Armour. The athlete explained what attracted him to Under ...

Stephen Curry’s $100 Under Armour Basketball Shoes Are on Sale for Only $45 originally appeared on Athlon Sports. Golden State Warriors guard Stephen Curry is arguably the greatest shooter in ...

Golden State Warriors point guard Stephen Curry has revolutionized the sport while winning four NBA Championships. Meanwhile, Under Armour has gone from an upstart challenger to a trusted brand ...

Kobe Bryant quieted the crowd in the Nike Hyperdunk in 2008. Stephen Curry went nuclear in the Curry 12 in 2024. Under Armour and Curry Brand strategically planned the release of Curry's 12th ...

Stephen Curry‘s decision to sign with Under Armour in 2013 was a risky move, considering the brand was not as established in the basketball shoe market as competitors like Nike and Adidas.

Warriors superstar Stephen Curry and sportswear brand Under Armour go back a long way. The two stalwarts in their respective fields joined hands in 2013, paving the way for a historic partnership.

For this year's Christmas matchup, NBA superstar Stephen Curry opted to wear a throwback - with updates - from his early days with Under Armour. Against the Los Angeles Lakers, the Golden State ...

Patience is truly a virtue, and Under Armour's pursuit of Stephen Curry perfectly embodies this. The American sportswear company signed a young Curry in 2013, but the war of persistence began ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. Golden State Warriors guard Stephen Curry is arguably ...