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How Under Armour used Kent Bazemore to lure Stephen Curry: "Man, come over here, get your own shoe"
Patience is truly a virtue, and Under Armour's pursuit of Stephen ... a young Curry in 2013, but the war of persistence began years before that. Curry was still under the Nike banner, but Under ...
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Stephen Curry and Under Armour Unveil the Echo Sneaker in Collaboration with Mansory at NBA All-Star Weekend
Under Armour continues to experiment with luxury. At an exclusive event during NBA All-Star Weekend in San Francisco, the athletic powerhouse - with help from Golden State Warriors superstar ...
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Mavs GM Nico Harrison Was Part Of Nike Team Who Made Embarrassing Mistakes In Presentation To Stephen Curry
Harrison was a key executive at Nike, where he played a pivotal role in one of the most infamous blunders in sports marketing history: losing Stephen Curry to Under Armour. In 2013, Nike had the ...
Sporting News1mon
Stephen Curry's new sneaker release honors one of his most memorable moments in the best way
The Curry 12 "Spark" is set to be released on March 7. The shoes will be available in adult, grade school and pre-k sizes on UA.com, in select Under Armour brand houses and through DICK’S ...
New York Post24d
Stephen Curry named assistant GM for Davidson basketball in historic move
If being an NBA superstar wasn’t enough, Stephen Curry is ... He has his own signature line, Curry Brand, within Under Armour similar to that of Jordan Brand with Nike. Davidson teams have ...