What they're saying: "In the history of commerce, the way commerce is created is as follows," Harley Finkelstein, president of Shopify, which powers MrBeast's merch page, told Axios earlier this ...

Shopify has been really impressive in many ... I think it's 10,000 or 20,000. He's not Mr. Beast. But you see the engagement that some of these people have, and it's remarkable.