From Spider-Man to Disney Princesses, families will soon be able to customize their Scout Elves like never before.

For as long as twin sisters and co-creators of popular children's book "The Elf on the Shelf" Christa Pitts and Chanda A. Bell can remember, Santa's little helper, an elf, has been a part of their ...

While there are plenty of parents who are probably too maxxed out to be adding Elf On The Shelf to their daily routine (hi, hello, I am sadly one of them), the annual tradition remains hugely popular ...

The magical Elf on the Shelf watches over the kids and lets them know Christmas is coming — which means parents make a mad dash each night to rearrange their special friend before dawn. Elf on the ...

The Elf on the Shelf phenomenon has been a favorite (or not-so-favorite) holiday tradition since its debut in 2005. Snoop Dogg is friends with Martha Stewart, Food Network star and legendary lifestyle ...

Families all over the country have an Elf on the Shelf. Learn more about how this Christmas tradition works, including the pros and cons of inviting an elf into your home. Many parents and kids alike ...

Christmas is around the corner, and the jolly old man in red is preparing to visit households across the world on Dec. 24 with his bundles of toys. But, leading to his arrival, Father Christmas needs ...

That little red Elf on the Shelf can be a pain in the neck for parents during the festive season. Amid all the holiday hubbub — the shopping, the schlepping and gift-stashing — the last thing ...

Santa is getting ready to unleash his fleet of Scout Elves to children's houses around the world. Yes, it's Elf on the Shelf time! While parents may be rolling their eyes (those elves can make quite ...

As Christmas quickly approaches, it's time to think about important seasonal topics such as presents, trees, stockings and, of course, Elf on the Shelf! This holiday activity brings plenty of joy to ...

For those who celebrate the holiday tradition of the Elf on the Shelf, there are seemingly endless possibilities for how and where the elf will appear every morning in order to keep a watchful eye ...

For as long as twin sisters and co-creators of popular children’s book “The Elf on the Shelf” Christa Pitts and Chanda A. Bell can remember, Santa’s little helper, an elf, has been a part of their ...