Learn the core practice of dividing a broad market into distinct subsets of consumers based on shared characteristics.
LONDON--(BUSINESS WIRE)--Infiniti Research, a leading market intelligence solutions provider, has recently announced the completion of its latest success story on market segmentation analysis. This ...
LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest success story on market segmentation analysis. The client, a renewable ...
When you're facing a lot of competition, one way to understand your situation is to segment the market—because a properly segmented market will give you a better view of the competitive landscape. It ...
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The top three fastest-growing chains in the full Top 100 universe were limited-service brands with strong messages of food quality and social consciousness, taking share from other limited-service ...
The B-crossover segment in the U.S. isn’t exactly short on competition. A broad variety of automakers have tossed their hat into the ring, but GM is undoubtedly one of the most competitive in this ...
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