Keeping your Clients for more than 6-8 months can be a tough nut to crack if you don’t have a set strategy in place. Follow these 7 tips to retain clients. As the head of a 78-member strong paid ...

The most effective PPC professionals act as growth consultants, using advertising to solve real business problems rather than chase platform metrics.

Alastair Kane Search Marketing, a B2B search marketing consultancy, emphasizes that despite advances in artificial intelligence and automation, businesses still require experienced PPC consultant ...

It’s rare to find businesses executing a cohesive strategy across all digital marketing channels. This lack of coordination is understandable, as even senior strategists often struggle to align their ...