Nigo really changed what was possible for ... In my opinion, this is the holy grail of Bape trucker hats. That red camo with the N*E*R*D logo, and little brain printed on the top button is such ...

Even Nigo himself put up some serious dough ... in a collection that included T-shirts, button-downs, hats, boxers, and playing cards. BAPE got a dose of reggae from the unlikeliest of sources.

Dimitrios Kambouris//Getty Images Pharrell Williams and Nigo. "People were giving credit to Lil Wayne for blowing Bape up into the mainstream," says Lawrence Schlossman, brand director of in-the ...

The image sees the BAPE creator stand against a blank ... s Fall/Winter 2023 collection in August of this year. Nigo boasts his signature hat and shades combo, while holding his hand up to his ...

This chronicle of Nigo’s career began with necklaces with fist-size ape heads inspired by A Bathing Ape, the culture--shifting ... without the sunglasses and hat that so often serve as his ...

Lil Wayne may have been caught up in the fake BAPE craze of the early 2000s thanks to NIGO, the brand’s creator. Well, that could’ve been how it all played out circa 2006-2007, according to ...

The Nigo-funded Japanese streetwear label, Bape, has been one of the most influential brands in streetwear since its founding back in 1993. The ethos of the brand includes its child-like graphics ...

If there's a story here, it's how Bape has gone off the rails and a brand like Coach will pander to a non-native audience if there's money to be found. What's in the water? — Ironically ...

As the founder of A Bathing Ape and producer for artists like Pusha T and Kid Cudi, he's been setting trends and shaping culture for decades. But with his new role as artistic director of Kenzo ...