Hardaway's exciting play combined with the iconic marketing campaign (Lil' Penny commercials) made the sneakers some of the most unforgettable models in the golden era of basketball shoes.
Hardaway was on the "Knuckleheads" podcast and talked about that intriguing development. "You know, I was at the free throw line, and I look down like, 'Damn, he got on the shoes!'" Penny stated.