NEW YORK—The IAB Tech Lab has launched “Ad Format Idol,” an initiative to standardize emerging connected TV ad formats. The global standards-setting body said its new project seeks help from ...

The Bambu Lab A1 has finally grown up in more ways than one. The Bambu Lab A2L offers several meaningful upgrades over its predecessor, only one of which is the significantly increased print volume.

In an odd mixed metaphor, the IAB Tech Lab this morning unveiled plans to utilize a popular linear TV talent show format to help standardize advertising formats for the CTV marketplace. Dubbed "Ad ...

Many laboratories still rely on traditional volumetric methods for preparing samples, standards and solutions, which poses considerable potential for variability and errors. Read "Efficient Sample and ...