Hair care brand John Frieda’s owner Kao is betting on new formulas, fragrance and refreshed packaging for growth ...

Thanks to the John Frieda® hair-colour experts, a ground-breaking new innovation in permanent hair home hair colour is here. Calling all redheads, brunettes and blondes... With every salon visit we ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. “I can’t believe how much thicker my hair feels,” raved one ...

From how the John Frieda® go blonder range can bring a summer glow to your winter, to the best summery sounds and bright fashion ideas, this guide is your passport to the sun. Within the guide, you'll ...