After three hours on the scene, I learned that for most people there, the Jellycat Diner was the first reservation they made after deciding to visit New York. As for New Yorkers themselves, I didn’t ...

Jellycat has been a smash hit with Gen Z consumers in recent years, making $252 million in revenue between 2022 and 2023. A part of this rise is plain luck, driven by young adults’ Jellycat hype ...