A leaked letter exposes internal discontent among Jaguar's design team over the company's bold rebranding efforts, sparking ...

Jaguar has unveiled a new logo that emphasizes its posh British pronunciation as it transitions into a “new era” that emphasizes its upcoming all-electric vehicle lineup.The 102-year-old ...

The new logo is a radical departure from the erstwhile Jaguar logo and sees the retirement of the signature Jaguar head and font in favour of a more contemporary design. The other big highlight is ...

While that might sound progressive to some, longtime fans of the iconic brand are left asking: what happened to the roaring, ...

Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The British vehicle maker, owned by Tata Motors, will launch three new electric ...

27 Feb 2021, 13:11 UTC · By: Daniel Patrascu / Rendering of the frontal Jaguar logo shows the iconic roaring cat not as a full-blown adult, but as a big-eyed baby that has no place on such ...