Young people are turning to TikTok to search for answers. Google has noticed. Credit...Shira Inbar Supported by By Kalley Huang Kalley Huang, a technology reporter in San Francisco, covers youth ...

Nearly 40% of Gen Z prefers using TikTok and Instagram for search over Google, according to Google's internal data. Google is changing features in Search and Maps to try to attract a younger audience.

Core Google services, including Search and Maps, are also being impacted by a growing preference for social media and videos as the first stop on younger users’ path to discovery, a Google exec ...