It was only a matter of time — following in the footsteps of OpenAI’s ChatGPT and Microsoft’s Copilot, Google is launching direct checkout on eligible product listings in the AI Mode section of Google ...

Critics are connecting “personalized upselling” language to the idea of individualized price manipulation. Google says upselling is about showing premium options, not raising prices. Google says its ...

Checkout on Google surfaces could reduce site visits, which may limit how often shoppers see a retailer's onsite merchandising and cross-sells. Depending on what reporting Google provides, retailers ...

Google announced a bunch of AI-based search features for Google Shopping, AI Mode and Gemini for the holiday season. Google is rolling out the AI Mode comparison feature (we saw it earlier), calling ...

Google's new virtual try-on-me, not available for footwear. (Image courtesy Google) “What we do want to do is make sure that on a Google surface, the user can discover the best products, the best ...