Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

Oh, the confusion a poorly worded Google Help Center update can bring. A recent update to the Google DV360 Help Center had some advertisers panicking that invalid impressions served through Google’s ...

Google has posted a new Google Ads help document named About the Google Ads Experiment Center. This document "is a unified ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Google has released a new help document named About Ads and AI Overviews, plus, they added a new landing page that contains a link to this single document named Ads in AI-Powered experiences. I assume ...

Clicks down in Google Ads? Diagnose Quality Score, impressions, ad changes, and competitor pressure, then apply quick fixes ...