Emerging on TikTok in the early 2020s, the clean girl aesthetic, at its core, is all about effortlessly presenting your best self. It’s about living your most productive, put-together ...

The term “clean girl aesthetic” may have been recently coined, but the concept itself is a sartorial tale as old as time. That is to say, it’s merely minimalism at its best. If the trend has ...

Airy linens, slow living, and the iconic fragrant purple flower characterize this breezy summer aesthetic. Social media ...

Move over "tomato girl" and "brat green"—"guava girl" summer has officially begun. Every summer, a signature aesthetic takes ...

TikTok is always obsessing over one thing or another. What exactly is the clean girl aesthetic, you ask? Let us tell you. The clean girl look is essentially your “just got out of the shower ...

While the origin of the TikTok trend is unclear, fashion stylist Liz Teich tells TODAY.com it draws from the “clean girl” aesthetic and “balletcore" that were recently circulating on the ...

It’s time to explore the most recent “aesthetic” that’s sweeping across our screens: the “Garden Girl” aesthetic. Yes, we know what you’re thinking: "Florals for spring? Groundbreaking." ...

By the time Kendall Jenner starred in Stella McCartney’s Winter 2023 campaign, wearing all red in a sea of speeding white stallions, the appeal of the horse girl aesthetic felt like it had ...

This is the perfect occasion to embrace the outdoors and the whole garden girl aesthetic with your decor, your makeup, and of course your style. This summery blend of light fabrics, vintage denim ...

With every dab of glazing milk, Rhode customers hope to emulate not just Hailey Bieber's beauty, but also her lifestyle and success, which has paid off big for her. (Photo Illustration: Yahoo News ...