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There's a reason you don't see too many (with some exceptions of course) purple, pink, black, or turquoise fast food restaurant logos, or for that matter, product branding on grocery store shelves.
Many fast food restaurants utilize mascots in the logos, but most of those aren't based on real people. Wendy's is different.
Fans of the sandwich chain Jimmy John's can still visit the restaurant on Easter, as it is expected to be open during regular hours. L-R: The Golden Arches logo of the fast food restaurant ...
For diners, “I feel like the food element is kind of an afterthought ... to seven-figure design budgets. Now, any restaurant can create a logo and custom merchandise thanks to online tools ...