And yes, nearly every brand book includes those little rainbow-colored dots you see on food packaging. But what are the colored circles on chip bags and other packaged goods, exactly?

We take the packaging our food comes in for granted. Yet many of the boxes, bags and bottles that protect our edibles were once groundbreaking — both in their design and in how they changed our ...

From compostable bioplastics to smart freshness labels, food packaging innovations are cutting waste, improving safety, and meeting demand for sustainability.

In 1998 I co-authored Food Wrap, a survey of new design styles and techniques for supermarket and specialty stores worldwide.The book’s aim was to prove that food packaging was not entirely ...

In the 1970s, Capri Sun began pouring its juice drinks into gusseted pouches that weighed less than a plastic bottle of equivalent volume. Made of melded, ultrathin layers of plastic and aluminum ...

Packaging, arguably the hardest working element in a food brand's toolbox—already acts as a point-of-purchase ad that competes head-to-head on the retail shelf and conveys essential product and ...

TOKYO -- The drawstring pouch-style packages for sausages that have been familiar to Japanese consumers for over 30 years have been disappearing one after another this year as leading meat ...

According to recent market analysis, the global bag re-sealer market is projected to grow significantly, reaching a market ...

Sustainability is another key trend, with growing adoption of eco-friendly, reusable insulated food carrier bags made from ...

According to experts, food and drink brands will need to consider several design priorities when developing packaging in 2025. Even as tariffs make packaging more expensive, sustainable materials ...

Bags inside boxes, i.e. most cereals, ... Well-designed food packaging makes the consumer's life easier. Here are five instances where it falls short. Accessibility statement Skip to main content.