When De Beers found itself with a glut of gems and no buyers, it used glamour and royalty to create a market where none ...

53rd St.; N, Q, R at Fifth Ave.-59th St. Before 2005 De Beers diamonds were only accessible to travelers to London and Tokyo. The company’s first Stateside store offers classics like the 1.14 ...

PARIS – De Beers Jewellers plans to open a flagship store on Rue de la Paix in 2025, the diamond specialist said Friday. "We ...

As De Beers doubles down on natural diamonds over lab-grown ones, it’s releasing an ad campaign—in partnership with retail group Signet Jewelers of Akron—that says a natural stone, much like finding ...

But it also runs 40 high-end jewelry stores and is one of the most famous luxury brands in the world. De Beers has been associated with romance since its 1947 “a diamond is forever” marketing ...

Opinions expressed by Forbes Contributors are their own. Pam Danziger reports on retail, focused on the luxury consumer market. After years of disavowing the authenticity of man-made diamonds ...

De Beers Group and Signet Jewelers are putting ... and at Signet’s Jared, KAY, and Zales stores. It’s centred on real-life couples, shining a light on the personal growth and relationship ...

JOHANNESBURG (miningweekly.com) – The commitment of South Africa’s oldest mining company, De Beers, to leading the local diamond industry towards greater inclusivity is reflected in this week ...

Diamond miner De Beers Group and diamond jewellery retailer Signet Jewelers, have launched ‘Worth the Wait’, a new natural diamond campaign focused on the themes of modern love and evolving ...

DE BEERS’ plans to sign a new diamond sales agreement with Botswana would be boosted by last week’s election result in which President Mokgweetsi Masisi’s party suffered a heavy defeat. Botswana ...

In a significant move towards enhancing the inclusivity and sustainability of South Africa's diamond industry, De Beers Group has opened applications for its flagship business development ...