In a digital – first world, print advertising found a steady footing in 2025. Brands across categories used newspapers to experiment with format and visual story-telling, proving that print still has ...
Although we’re only half way through the decade, the 2020s has already given rise to some highly memorable – dare I say potentially classic – print ads. Minimal branding, bold photography and playful ...
In today's digital age, many of us may muse over the foreboding statement "print is dead", but we beg to differ. While the genre may not be as kicking as it used to be, brands continue to make an ...
The first decade of a new millennium saw the internet and social media change the way we consume and engage with brands forever. Although digital advertising increasingly became a part of daily life, ...
As the digital advertising space becomes increasingly expensive and crowded, brands are looking for alternative ways to stand out and engage consumers. It is becoming more common for people to ...
NEW YORK--(BUSINESS WIRE)--Smartly, the leading AI-powered adtech company, has been recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2024. According to the ...
The advertising ecosystem is beginning to comprehend the growing reach and influence of TikTok, but there is still much to be understood about emerging trends, key tactics and best practices for ...
With a growing number of platforms and opportunities for advertisers to engage audiences, creative is increasingly challenging to track and manage across linear and digital channels. Lack of adoption ...
What happens when you blend a fine artist with a Harley … David Drucker! For more than 30 years, David and his team at highresolution have been serving the high-end print needs of big-budget clients ...
Getting an approved CTV ad creative ready for delivery is still a mostly manual process – as in, emails and spreadsheets – which may work for linear TV, where the creative and technical specs for ...
I get asked this question at least once a week: Is local newsprint advertising dead? The short answer? Absolutely not. Don’t get me wrong, it’s a great question. But in small luxury resort towns ...