The CW is spicing up its look. Timed to Sunday’s airing of the Critics Choice Awards, the Nexstar-run netlet is unveiling an “evolution” in its logo and brand identity. That includes a new ...

That was the impetus for the project when [The CW entertainment president] Brad [Schwartz] hired me.” “We came to the conclusion that the logo needed a makeover, and the ‘The’ is not ...

Drawing on the shape of its previous logo, the new design gives the brand an energy and irreverence ... and reality shows into wider content including sports. The team at the CW tasked DixonBaxi to ...

WWE NXT's debut on the CW Network introduced a new silver ... by a white and gold color scheme, the logo now features a sleek silver and black design, signaling a new era for the brand.

The CW has put together a fall schedule full of international series and unscripted formats alongside scripted returner All American, while Walker is moving to midseason. The move is not a huge ...

Rick Haskins, marketing chief for the fledgling CW network, does more than talk about reaching prospective viewers one at a time. At a recent CW promotion at a Los Angeles mall, Haskins ...

Both the logo and key are come from the show’s official ... More details about The CW’s fall schedule are set to be announced at its 2019 Upfront presentation in New York on May 16.