One of the most important metrics to measure is customer lifetime value (CLV). Customer lifetime value can be described as the total profit that a company can expect to generate from a customer ...

Customer lifetime value (CLV or CLTV) is the most underappreciated B2C metric. "Underappreciated, you say? We measure customer lifetime value, and it's really important to us!" Sure it's a common ...

Incoming PNG representative coaches Tahnee Norris and Jason Demetriou have named their representative sides in their new roles, selecting their squads for the upcoming Prime Minister’s XIII ...