The piece uses blue “neon” letters (mercury, actually) to spell out the name “bruce” in lowercase cursive, with each character repeated several times as if to convey a person speaking ...

and modern ceiling lights. The most eye-catching feature of the space, however, is the blue neon sign that reads: "If you don't like animals get out." While the sign is likely a conversation ...

The neon letters are hard to miss, but some are wondering if the sign fits in with the historic charm of this seasoned slice of the city. From the wooden boardwalks to the Gold Rush-era buildings ...

The Reno City Council voted 4-3 to refresh the Reno Arch with blue and silver paint and brushed ... supporters of keeping the fuchsia "RENO" neon after the RGJ wrote a story about a neon sign ...