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Imagine this scenario: you’re allowed to fish for bass every day for the rest of your life, but you can only use one lure. You have an unlimited supply, but it’s all the same bait. What would it be?

It’s always special when a fish breaks the surface to inhale a topwater lure, but when it comes to freshwater bass fishing, ...

Ask a serious bass angler how to catch a true trophy largemouth, and there’s a strong possibility that glide baits are going ...

With Christmas just around the corner, this guide has everything you need to support your favorite bass angler's fishing passion. From noisy topwaters to slick soft plastics (and everything in between ...

Largemouth bass are opportunistic feeders. Everything is on the menu for these aggressive fish, from crustaceans to worms to frogs to mice. I even once hand-fed a piece of fried chicken to a bass.

Fishermen are always looking for a leg up. From a slew of new fishing apps to 'fish call' speakers, amateur and professional anglers alike seem to spend as much time searching for the next great ...

If you’re a largemouth nut, you’re not waiting for the weather to turn balmy before hitting water. You’re looking for the best bass lures for early spring—emphasis on early. You’re out there right now ...

From secret tournament baits to proven classics, 2026 is all about smart lure choices that match fish behavior, water conditions, and modern fishing tech. Pro anglers are blending science, innovation, ...

There was a bit of magic inside the cardboard box hidden away in the corner of an unused room. The box, about a foot square, barely peeked out from behind the sleeping bags, waders and life jackets ...

The Coike, a dense elastomer ball covered in soft spines, looks more like a sea urchin than a bass lure. Over the past year it has become one of the most talked-about baits in professional bass ...