Mattel Apologizes After It Ships ‘Wicked’ Barbie Dolls With a Porn Link
In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...
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Mattel's Barbie Packaging Mix-Up Leads to Unexpected Site
In an unfortunate turn of events, Mattel's latest line of special edition Barbie dolls, produced in partnership with ...
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After BARBIE, Mattel’s Cinematic Universe Is Ready with 15 Movies
How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...
Forbes22d
Mattel's 'Barbie' Bump Turns Into A Slump
Mattel has lowered its sales forecast for the year, after a 17% decline in gross billings for Barbie merchandise in the third quarter. The Barbie brand was up against tough comparisons to last ...