A court filing in the Google monopoly case reveals Apple's lack of appetite for building a search engine or entering the ...
In a US federal court declaration, Apple SVP of Services Eddy Cue outlines why the company doesn't want to take on Google.
Apple senior VP of services Eddy Cue says Apple will not create a search engine to compete with Google as it “would cost billions of dollars and take many years,” as recorded in a motion to intervene ...
Apple wants to join the antitrust case against Google, and it has explained why it doesn't want to create its own rival search engine.
An Apple exec cited financial risk and potential privacy conflicts as reasons the company doesn't have its own search engine.
Here are Cue’s reasons as to why Apple will never make a search engine: “Apple is focused on other growth areas. The development of a search engine would require diverting both capital investment and ...
Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. In ...
There's also another very sensible reason why Apple won't develop its own search engine: Google pays Apple a lot of money to make Google the default search engine on Apple's Safari browser. According ...
The US antitrust proceedings against Google are also about Apple's lucrative search deal. Head of Services Eddy Cue has now ...
Economic risk, targeted advertising and focus in other growth areas are some of the reasons why Apple doesn't want to enter the search business.