The first is that building a search engine would be expensive and time-consuming, which makes sense -- search advert ...

Apple says it plans to stick to what it knows best, and that doesn't include building its own search engine. In court papers filed this week in Washington, DC, Eddy Cue, Apple's senior vice ...

A court filing in the Google monopoly case reveals Apple's lack of appetite for building a search engine or entering the ...

Apple receives billions from Google for using Google Search as the default on iPhones, a declaratory filing in the ongoing Google antitrust trial revealed. Developing a rival search engine would ...

The tech giant says it can’t rely on Google to defend revenue-sharing agreements that send the iPhone maker billions of dollars each year for making Google the default search engine on its Safari ...

Fruity cargo cult Apple has told a US court that it is not interested in creating its own search engine and would rather just make a ton of cash by leeching off its best mate Google. In a ...

Here’s how the DOJ's case against Google and proposed market changes could forever reshape search engines, SEO, and digital privacy.

One ASO strategy doesn’t fit all. Here are platform-specific tips for optimizing apps on Apple’s App Store and Google Play.