Overall, it’s about experimenting and seeing how far you can change your look just using makeup. We’ve lived in an era of quiet luxury and the clean girl aesthetic for far too long.

Summer is heating up, but beauty trends are cooling way down. And if your makeup bag still screams "sun-kissed bronze goddess ...

She joined Newsweek in 2024 from the Professional Beauty Group, and has had her words featured in Cosmopolitan UK, Who What Wear UK, and Aesthetic ... the pomegranate girl trend takes inspiration ...

This aesthetic is similar to what we're seeing in the conservative girl makeup videos. Videos extolling conservative girl makeup are primarily being posted by young women who, from their social ...

Every product on this page was chosen by a Harper's BAZAAR editor. We may earn commission on some of the items you choose to buy. “After years of striving for perfection—from block eyebrows to ...

What is the clean girl aesthetic makeup look? Popularized by influencers like Emma Mac and Hailey Bieber, the clean girl aesthetic keeps things ultra simple. Having almost nothing to do with ...

For the last several years in particular, it’s had some serious influence in the world of home decor, wellness practices, and of course, beauty. The “Scandi girl” aesthetic is having its ...

Most importantly, Serrat makes the oft-mimed French girl aesthetic accessible, thanks to her penchant for messy looks punctuated by happy hues. Serrat’s aesthetic also helped her break beauty ...