Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...

Instagram has officially launched a new “Ads with Promo Codes” option for all brands using Meta’s photo-sharing platform across the globe. The new ad product aims to provide marketers with a more ...

Google TV has introduced a new ad format that throws a gigantic QR code on top of the subject matter. Ads on Google TV have changed a lot over the past few years, with the platform originally showing ...

Google Ads' new barcode and QR code promotion formats streamline how customers redeem offers across digital and physical touchpoints. Google Ads expanded its Promotion Assets with new barcode and QR ...

Google Ads has added two additional promo code options under the promotion details section of promotions assets. Instead of there being a way to enter a promo code, you can now also offer bar code or ...

Google TV ads now show gigantic QR codes that occupy a significant portion of the screen. Scanning an ad’s QR code with your smartphone redirects you to the advertiser’s chosen website. This change ...