In a fairly exciting case of two major industry stories meeting in the middle, former members of downfallen indie ...

An analyst has said there’s “hope” within the industry that Take-Two will charge $100 for GTA 6 to justify another price hike.

A report on the state of the games industry posits theories on how to improve growth, with one of them being a price hike for ...

Rockstar's anticipated next entry in its legendary series, GTA 6, is expected to make an obscene amount of cash. Considering ...

TL;DR: Take-Two CEO Strauss Zelnick expressed excitement for GTA 6, highlighting its extraordinary features and unexpected elements. He emphasized the importance of fan feedback and innovation ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Zero-Sum Game Strauss Zelnick, CEO of Take-Two Interactive, the video game developer that makes Grand Theft Auto, ...

According to a new analysis of the gaming market, one expert on the matter says the current barrier of roughly $70 (£60) on ...

The consumers would definitely not agree to it, as according to most of them even the current price tag of $70 for AAA games ...

You thought you were anticipating this thing, but this is way bigger, way better, more exciting and more beautiful than you could have possibly thought of,” Zelnick told Mather. key art from gta ...

However Take Two CEO Strauss Zelnick did appear on content creator Conner Mather’s YouTube channel to talk about the game. While he didn’t give any news about a potential release date for ...